Put That Annoying Little Hashtag to Work!

Put That Annoying Little Hashtag to Work!

Love them or hate them, hashtags are everywhere. While they are used and often abused in many ways, hashtags can be a great marketing tool to build brand awareness and customer engagement – especially at an event like a trade show, product launch, conference, meeting or live promotion.
Read More

If a picture is worth a thousand words, what’s a video worth?

If a picture is worth a thousand words, what’s a video worth?

I have jokingly justified video’s worth a few times, saying “if a picture is worth a thousand words then video must be worth 24,000 words a second.” Even though this is said just to get a rise out of my marketing and photography friends, it got me thinking about the real worth of video.
Read More