FREQUENTLY ASKED QUESTIONS

Why Gilmour Creative?

Gilmour Creative has worked with hundreds of companies for over 20 years to help them look their best in all areas of their marketing endeavors, specifically for trade shows and events around the world. We provide full service marketing and/or creative solutions beyond the trade show floor. We provide a complete circle of integrated creative solutions for all types of companies in all industries. If you just want to go to one single vendor for all your creative and marketing projects think of Gilmour Creative.

 

 

When should I use Gilmour Creative?
Any time there is need for anything creative that your company or office may not currently handle internally such as, a rebrand/logo-redesign, video content, a new web site, new marketing collateral, pre-show or at-show marketing campaigns.

 

How do we start a project with Gilmour Creative?

Go to the contact page and fill out the form. That’s it… We will be in touch very shortly after  receipt of that form submission and will try to get a discovery meeting scheduled ASAP. In that first meeting we typically go through our capabilities and creative process then spend the rest of the time learning as much as we can about your company and what kind of creative needs you have.

From there we will formulate a more accurate estimate of what we feel it will take to fulfill the project requirements. If that price estimate is acceptable then all we need is a signed contract and we are off to the races.

 

What's the typical lead time for a project?
There really isn’t a “typical” lead time. Each project, each client, each situation is different, but ultimately it will be dependent upon and be driven by the client. No surprise, trade show exhibits are usually the most regimented and schedule-dependent projects that we work on. Depending on exhibit size we usually need at least 1-2 weeks to create graphic concepts and get them into production, but as with any project, the more time we can get, the better it will be. Always contact us as soon as possible to get a project estimated and scheduled in a timely manner.
What do you charge?
We have a very rough ballpark guideline for a very rough initial estimate, but this really is a ballpark price and thus is merely an average range. We would still need to have a discovery meeting to determine a more accurate estimate… and typically we do stay very close to the original estimate by the time the project is complete, if it ends up changing at all it is usually due to a change in the project scope (additional work).

 

Will you do graphic production work?
Yes, depending on the project scope. The project will be estimated based on expectations and will spell out inclusions and exclusions.
What does Gilmour Creative provide as far as exhibit graphics files go?
Gilmour Creative may not do the final exhibit graphics production (gridding), but we can still provide final high resolution graphics to the print production team in formats that can be adjusted as needed. Many times we are working very early in the process to establish the overall creative direction and thus final, to-the-inch dimensions may not be available. We do our best to create artwork that is flexible enough to allow for micro-adjustments in the production phase and we trust our graphic production team to make sure the artwork ends up looking the best that it can be.
Will you provide working files to clients and/or dealers?
Our standard procedure for estimating is to NOT include the provision of working files externally. If that is something the client and/or dealer wishes to obtain following project completion then we will need to discuss and estimate that as such. If the discussion does not arise, please assume final production/working files will only be available to our internal production process.
Does you do 'spec' work?
Not usually…. We have a team of highly skilled, trained and experienced creative professionals with a very good track record of work to prove it. We are very confident that we can successfully develop great solutions for practically any creative need and will work with you throughout the creative process to ensure that you are happy with the results. That being said we may be willing to make exceptions based on project scope.

Let us put our years of trade show experience to work for you.